When it comes to Ads, we generally
have a negative approach towards them. It’s because Ads are the one which stand
between us and our entertainment, ads are ones which distract us while browsing
by way of pop ups may be on computers or smart phones. But how often do we look
at the Ads as a creative side of human brain. Many ads offer the best
entertainment in the smallest of the time frame. It is just that we don’t look
at them in that way. Many Ad campaigns have made the identity of the respective
companies and have helped them build their image. So here are a few of the best
TV Ads I have ever seen.
1. Aaila Sachin by Pepsi – One of my favorite
ads of my childhood by my favorite sports icon then and even today, Sachin
Tendulkar. A gang of school kids (I was of the same age when it aired on TV) in
their school uniforms with bat and ball in their hands are seen wearing a mask
of Sachin Tendulkar. They open a box of Pepsi bottles and start distributing it
among themselves. And when one kid hands over the Pepsi to one of them, the guy
removes his mask revealing himself who is none other than Sachin Tendulkar. To
which the kid’s reaction was, “Aaila, Sachin”. Down the memory lane, this ad by
Pepsi is one of my favorite Pepsi commercials.
2. Raymond’s Complete Man – Raymond’s Video
ads have always been classy. Their ads depict a lot without words. The one in
this list was aired last year. A young couple is about to leave for office in
their car when the lady suddenly remembers something and runs back into the
house. She comes and sits in the card and again realizes something and rushes
back home. This time she takes a lot of time so her husband also rushes into
the house. And then, the lady comes out and her husband comes out with their small
son. The lady leaves for the office while her hubby stays home to take care of
their son. And the only line which is spoken is, ‘Many things make the complete man, being there is just one”. Truly an Ad which states Actions speaks louder than words.
3. Google Reunion – Though a lengthy one, the
best ad depicting the benefits of the internet or say Google search. An old man
in India talking to his granddaughter gets nostalgic and tells her about his
friend in Pakistan and how they were separated during the India-Pakistan
partition. The girl searches the internet and gets connected to her Grandpa’s
friend through his grandson. The friend in Pakistan arrives in India with his
grandson to meet his buddy first time after the partition. Throughout the Ad we can see how they are
benefitted by Google for the wonderful reunion.
4. Mauka Mauka Ad (World Cup 2015) – Cricket
World cup always comes up with and ads that are remembered for ages. The Mauka
Mauka ad series this world cup is also one of them. Though there were many ads
in this series, the one for India Vs Pakistan match remains the best. Depicting
a Pakistani cricket lover’s wish for the last 24 years of world cup of bursting
crackers which never came true. Thanks to Team India that they can still
feature the Ad’s next part in the next world cup as they still haven’t captured
their mauka (opportunity) to burst the crackers.
5. Chalo Dekhe Fir Wahi Sapna by Sachin
Tendulkar for ICC WC 2015 – It was his dream to win the world cup for India.
For my generation who ages less than Sachin’s career it was also a dream to win
the World Cup as we never witnessed the 1983 saga. But this time he was not
going to be with team but with us cheering for the team. The ad touches the
heart of every cricket lover as one can hear the chants of Sachin Sachin. And
when he says,” Chalo Dekhe fir se wahi sapna”, those goose bumpswhich a cricket
lover gets can’t be explained in words.
6. Saurav Ganguly’s Pepsi Ad – Find me one
cricket lover who was not touched by this ad. There was a time in Dada’s career
when he was out of the Team India and was surrounded by many controversies. The
ad starts with, “Hi, mera naam saurav Ganguly hai, bhule to nahin?” And further
stating his efforts to make a comeback to team India. And also that he was going
to support his team and appeals everyone to join the Blue billion cricket fans.
7. Airtel’s
cutest Ad ever- One of the cutest ad by Airtel was aired last year includes a
bride and a groom talking over their phones. Amidst all the celebrations the
bride is talking to the groom over the phone. The groom naughtily says that
tonight he is speaking to his girlfriend for the last time as she will be his
wife from tomorrow. Then this smart
bride brings to his notice that their marriage is today as it was well past 12.
Though there were few more ads in this series, this one remains my favorite
with the catch line –‘Kuch rishteen din raat nahi dekha karte’
8. Candyman’s
naughty kid – Kids and their naughtiness is an integral part of many ads and
when it comes to chocolates or candies it is at its peak. The kid in this ad
eats the candy (chocolate) and a middle age man who has his car in the reverse
gear asks him whether the car is touching or not (Lag raha hai kya). To it this
naught kid asks him to reverse it more and suddenly the car hits the wall. The
kid then says to the man, “Ab lag gaya!” (Now you've hit it). The ad is naught just like the kid.
This Pepsi IPL, it's not just about cricket. It's time to crash with your own created ad! Make your own Pepsi ad & if it's chosen, it could play on TV during Pepsi IPL! And hey, it doesn't end here… Even if you're chosen as a finalist, you stand a chance of winning a prize amount of Rs.1 lakh! So what are you waiting for guys?